Magazine — heritage
L'editoriale della boutique sul firmato per bambini
Roy Roger's: a denim story since 1952
Roy Roger's dates its jeans story to 1952. Details to inspect in the children's line, its licensing agreement and how to assess fit.
Roy Roger's: a denim story since 1952
Etro and paisley: how a print becomes a fashion house signature
Paisley is one of Etro’s recognisable signatures. Explore its history, meaning and connection to the childrenswear line.
Etro and paisley: how a print becomes a fashion house signature
Inside Pitti Bimbo: where childrenswear trends meet
Held in Florence since 1975, Pitti Bimbo presents collections for future seasons. Explore its brands, buyers and links to boutique selections.
Inside Pitti Bimbo: where childrenswear trends meet
Monnalisa: Italian elegance for girls
Founded in Arezzo in 1968, Monnalisa offers a romantic, recognisable style. Explore the brand's history and how to choose occasionwear.
Monnalisa: Italian elegance for girls
Balmain for children: luxury with a distinctive look
Gold buttons, a labyrinth monogram and sculpted shoulders. The signatures of Balmain childrenswear and the link between the adult line and mini-me dressing.
Balmain for children: luxury with a distinctive look
Why major fashion brands invest in childrenswear
The business behind luxury childrenswear: brand strategies, line histories and ways to assess a garment beyond market figures.
Why major fashion brands invest in childrenswear